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Product Roadmap 2025-2026

Launch Date: June 20, 2025 | Target Market: SF Bay Area → National


Phase 1: Market Entry & Validation (Jun 2025 - Dec 2025)

Month 1: Foundation (June 20 - July 20, 2025)

Initiative: Core Infrastructure & MVP - Week 1-2: Technical foundation, user authentication, basic event listing - Week 3-4: Manual event curation system, SF Bay Area event aggregation - Month End: Internal alpha with team and close friends (25 users)

Milestone: Working product with 50 curated Cricket & Bollywood events

Month 2: Pre-Beta Preparation (July 20 - August 1, 2025)

Initiative: Beta Launch Preparation - Week 1: User onboarding flow, mobile optimization - Week 2: Event recommendation engine v1, social sharing - Beta Launch: August 1, 2025 - Public beta with 100 invited users

Milestone: Beta launch ready, 100 beta users on day one

Month 3: Post-Beta Growth (August 2025)

Initiative: User Growth & Feature Expansion - Week 1: Beta feedback implementation, user experience improvements - Week 2: Event bookmarking, user profiles, push notifications - Week 3: Social features (event sharing), referral system - Week 4: Partnership outreach, venue relationship building

Milestone: 500 beta users, 25% week-over-week growth

Month 4: Revenue Foundation (September 2025)

Initiative: Monetization & Partnerships - Week 1: First venue partnerships (3-5 partners) - Week 2: Affiliate link integration for ticket sales - Week 3: Commission tracking system - Week 4: Payment gateway preparation (Stripe setup)

Milestone: First revenue generation, 1,000 total users

Month 5: Market Expansion (October 2025)

Initiative: Geographic Growth - Week 1: LA market research and venue mapping - Week 2: LA event aggregation system - Week 3: NYC market preparation - Week 4: Multi-city launch (SF, LA, NYC)

Milestone: 3-city presence, 5,000 total users

Month 6: Optimization & Scale (November 2025)

Initiative: Platform Maturity - Week 1: Automated event scraping system - Week 2: Advanced recommendation algorithms - Week 3: User engagement optimization - Week 4: Partnership expansion (10+ venues)

Milestone: 10,000 users, 30% 4-week retention, break-even unit economics


Phase 2: Market Leadership (Dec 2025 - Jun 2026)

Month 7-8: Content Expansion (Dec 2025 - Jan 2026)

Initiative: Super-App Foundation - Movie booking integration (Bollywood releases) - Restaurant deal partnerships - Content editorial team (news & reviews)

Milestone: 25,000 users, #1 search ranking for "Indian events" in target cities

Month 9-10: Technology Moat (Feb 2026 - Mar 2026)

Initiative: AI & Automation - Predictive event discovery - Automated content curation - Advanced user segmentation

Milestone: 50,000 users, 50% reduction in manual curation time

Month 11-12: Revenue Diversification (Apr 2026 - May 2026)

Initiative: Business Model Expansion - Premium subscription tier - Event organizer dashboard (B2B portal) - Sponsored content platform

Milestone: $50K monthly recurring revenue, 75,000 users


Phase 3: National Dominance (Jun 2026+)

Q3 2026: National Rollout

Initiative: Market Saturation - 15+ major metro areas - White-label solutions for organizers - Corporate event partnerships

Milestone: 250,000 users, market leadership in Indian diaspora entertainment

Q4 2026: Platform Evolution

Initiative: Ecosystem Expansion - Third-party integrations - Developer API platform - International expansion planning

Milestone: Platform profitability, Series A fundraising


Development Cycles & Sprints

Sprint Structure (2-week cycles)

  • Monday: Sprint planning, feature prioritization
  • Wednesday: Mid-sprint review, blockers resolution
  • Friday: Sprint demo, retrospective, next sprint prep

Release Cadence

  • Weekly: Bug fixes, minor improvements
  • Bi-weekly: New feature releases
  • Monthly: Major feature launches, partnership announcements

Success Metrics by Quarter

Quarter Users Retention Revenue Markets
Q3 2025 2K 20% $1K 1 (SF)
Q4 2025 8K 25% $10K 3
Q1 2026 20K 30% $40K 5
Q2 2026 50K 35% $100K 8

Owner: Ranga Reddy Review Cycle: Weekly on Thursdays